Last modified: November 30,
2021
INTRODUCTION
Rabble Wine Company (hereinafter "Rabble") and its brands, affiliates, subsidiaries, companies and/or their related brands (collectively referred to here as "we," "our,") created this Privacy Policy to inform our website users, club members, event registrants/participants, newsletter/information recipients, promotion, contest, sweepstakes or campaign participants, online community participants, those who correspond with us via SMS (text message), those who purchase or inquire about our products and services and others (collectively referred to as "you") about our practices regarding collection, use and disclosure of personally identifiable information ("personal information") that you provide to us or we collect from you. All references to our "website" in this Privacy Policy include any of our affiliated sites linked to our website as well as any of our affiliated mobile applications.
This Privacy Policy does not apply to information collected by any third party (other than our affiliates, subsidiaries and data service providers), including through any application or content (including advertising), whether or not such is linked to, or accessible from or on, our websites or apps.
This Privacy Policy does not apply to any personal information collected from or about any of our employees or our affiliates’ or subsidiaries’ employees. Personal information collected from any such employees will be protected by the privacy policy contained in our employment policies and handbook.
INFORMATION COLLECTION AND USE
We may receive personal information (including, without limitation, age, birthdate, address, email address, phone number, social media account information, and geographic location) from you both online and offline. Offline, we may receive information from you through telephone, written correspondence, email, or other
communication methods, and in person, including at our wineries, tasting rooms, or retail locations. Online, we may receive information through our website, an affiliated site, a brand page on a community website or social media site or through similar online avenues, and via mobile phone applications or SMS (text message) correspondence. In many cases, such information will be collected directly from you, such as through a transaction or inquiry (including via a telephone
call or SMS correspondence) or your submission of a form, registration or communication to us. Information may also be gathered from third-party sources (including without limitation, our third-party service providers (such as marketing and fulfillment companies), opt-in lists, consumer reporting agencies, other companies and referrals) and through your activities and interactions with us, including, without limitation, your online activity on our website and social media pages. We may combine data collected from these disparate sources unless we tell you otherwise. Any of your personal information or other information gathered by one of our brands may be shared with and used by any of our other brands in accordance with this Privacy Policy.
TYPES OF INFORMATION COLLECTED:
The types of personal information we collect may include the following, depending on your activities:
- Contact information and Geographic Location,
- Personal/demographic information,
- Data specifically requested in relation to an activity or an event,
- Data provided by third parties if you choose to connect your use of our services through a third-party service,
- User and account information,
- Transactional and financial information,
- Preferences, interests, views and comments, and
- Event or promotion participation information.
As you use our website, some information can be "passively" collected using various technologies, such as cookies, web beacons and navigational and location data collection. Your Internet browser automatically transmits some of this information, such as the URL of the website you just visited and the Internet Protocol (IP) address and browser version currently being used by your computer. Such technologies help us to keep track of your interactions with our website and provide you with a more customized experience.
As is the case with many websites, our website may use cookies and other automated information collection means. Cookies are information about you from our website that is stored on your browser or hard drive. Cookies save you time because you do not need to manually re-enter the information stored on your hard drive. Cookies also help us optimize and upgrade our website by showing when and how users use our website. You can set your browser to notify you when a cookie is sent or refuse cookies altogether, but certain features of our website might not work without cookies.
Our website may also use IP addresses for the same purposes identified above, as well as to analyze trends, administer our website, track users' movements and online activity and gather demographic information for aggregate use.
We may use web beacons on our website to access and set cookies and otherwise help us to better understand how users are moving through our website. Information provided by the web beacon includes the computer's IP address, the type of browser being used and the time that the web beacon was viewed. We may also use web beacons in emails and newsletters so that we know when such communications have been opened and to otherwise help us tailor our communications to individual users.
INFORMATION USE:
We use personal information about customers to respond to your requests; to provide products or services that you have ordered; to process your order transactions and contact you regarding your order; to invite and help you to participate in online and offline events, activities and/or clubs; to allow you to post information and other content online; to improve our products, services and websites; to follow up with you after you have communicated with us or submitted information to us;
to send promotional communications or offers (unless you have requested that we not send such communications); for marketing, research and legal purposes and other purposes (including call center recordings); to permit you to participate in and to otherwise administer sweepstakes, promotions, campaigns and contests; to address your interests and concerns; and as otherwise specified in this Privacy Policy and/or at the point of personal information collection. We use personal information about customers in contexts that include the following:
- Conducting and following up on interactions and transactions,
- Registration, such as for events, memberships, accounts (i.e., log-ins and passwords, etc.),
- To allow your participation in online communities/provision of user-generated content,
- To allow you to contact us with questions, comments or concerns and to address your communications,
- To respond to your requests,
- To permit your participation in contests, sweepstakes and other promotions, and
- For marketing purposes (unless you have told us otherwise).
We may use your contact information to tell you about other products and services (including those of our other brands, affiliates and companies) that we believe might be of interest. If at any time you do not want communications from us for promotional purposes, please let us know by indicating such preference in an email to privacy@rabble.com. This opt-out does not apply to information provided to us as a result of a product purchase, product service experience or other similar transaction. Rabble does not, and will not, sell any personal information we collect or use.
Sharing Personal Information. We do use marketing and advertising partners, however, and we share cookies, IP addresses, and device identifiers with them for a business purpose so that they can help us promote our services.
We may disclose personal information you provide to any of our other brands and to service providers that we use to support our business and operations (e.g., delivery services, financial institutions, fulfillment services, technical support, advertising, public relations, media and marketing services, sweepstakes, promotions, campaigns and contest-related services, call-in centers, e‑commerce and other web-related services such as web hosting and web monitoring services and event-related services such as online and offline data capture) who have agreed to keep the information confidential and use it only to provide the applicable service(s). In some cases, we work with other companies who help to gather information from you or help us to communicate with you. For example, our mobile applications or SMS correspondence campaigns may be administered by a third party service provider.
We may also disclose personal information to third parties (including, without limitation, governmental agencies) if required to do so by law, regulation or court order; to
respond to governmental and/or law enforcement requests; to identify, contact or bring legal action against someone who may be causing injury to or interfering with our (or others') rights or property; to support any actual or threatened claim, defense or declaration in a case or before any jurisdictional and/or administrative authority, arbitration or mediation panel; or in connection with disciplinary actions/investigations. Likewise, we may disclose personal information to third parties in connection
with the sale, assignment or other transfer of the business of our website or the sale, assignment, merger, reorganization or other transfer of any of our brands or companies.
We (including any of our brands) may use your user-generated content you choose submit to us including by displaying it on our sites and including for our promotional purposes.
SECURITY
We take the security of your data very seriously and take steps to protect personal information from loss, misuse and unauthorized access, disclosure, alteration or destruction, whether in transmission or storage including by pseudonymizing and/or encrypting data in certain cases. Unfortunately, even though we use commercially reasonable efforts to protect your information, we cannot guarantee complete security. Any information that you provide to us is done so entirely at your own risk. Moreover, you are responsible for maintaining the confidentiality of any username and password you use.
IT'S YOUR CHOICE: CONTACT PREFERENCES AND OPT-OUT
We want to keep in touch with you in ways that you find to be beneficial. If you don't want us to use your contact information to communicate with you for promotional purposes, please tell us that when you provide your contact information. If you decide at a later time you do not want to receive promotional communications, you can communicate this to us by following the instructions in the communications that we may send you. You can also communicate with by emailing privacy@rabble.com and requesting to be opted out of such communications. Keep in mind that these preferences regarding promotional contacts do not mean that we might not contact you for other reasons, such as those related to an order you placed, an inquiry you made, a newsletter to which you may have subscribed, a membership you undertook, an event for which you registered, or a legally required notice.
SMS MESSAGING OPT-OUT
If you have participated in our general SMS correspondence campaign, you may opt-out by texting "STOP" to the short code provided in that message. Text "HELP" to the code for help or call us at the Consumer Relations number below for more assistance. Message and data rates may apply.
YOUR CALIFORNIA PRIVACY RIGHTS
California residents, please see our Supplemental California Consumer Privacy Act Disclosures, contained in our California Privacy Notice
HOW TO CONTACT US FOR MORE INFORMATION
If you have any questions about this Privacy Policy or our information practices, please contact us by calling or calling our toll-free number at (888) 887-9141 or by emailing privacy@rabble.com
CHANGES TO THIS PRIVACY POLICY
This Privacy Policy may be revised from time to time for any reason. If this Privacy Policy changes, the revised policy will include a new effective date, and we will notify you of such changes by posting the revised policy on this page. Any such changes will automatically apply to all uses of our website and collection and use of your personal information by us, on or after such effective date (until such time as this Privacy Policy is subsequently revised). If you don't want us to use your personal information according to the new policy, don’t submit your personal information or visit our website. Be sure to check the Privacy Policy whenever you submit personal information
or use our website. The effective date of this Privacy Policy is July 1, 2020.
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